Events analytics

Last updated: September, 2026

Event analytics provide detailed insights into the performance and engagement of events within your community. It also helps you understand how events contribute to community engagement and member participation.

This dashboard helps you provide answers to questions such as:

• What types of events are most popular among my community members?

  • Utilize the Popular events leaderboard to understand your top performing events with key metrics such as number of RSVPs and live attendees. 

• How frequently should I host events within my community?

  • Check out the Popular day & time to understand which day and time your members are most likely to be active, based on their active session data in the heat map. This helps in scheduling events at optimal times for maximum participation.

• Are my recent event strategies and topics working?

  • You can also use filters and date ranges to view the leaderboard data for an event space within a given time frame. See the Event activity graph and Popular events leaderboard to track the trends and make informed decisions for future events.

• Which of my members are most interested in events?

  • Check out the Top attendees leaderboard to learn more about the most engaged members based on the number of RSVPs and live event attendance. You can also utilize filters such as member tags, space groups, event spaces, and more to narrow down the data results for specific segments.

To access the dashboard, click Analytics in the left sidebar, then select Events.

• Filters: Utilize filters to segment your data by member tags, profile fields, specific event spaces, space groups, join dates, and more.

• Date range (time frame): Narrow down the data to the specific time frame for detailed analysis. You can select a predefined date range or set a custom date range.

• Data grouping: Use data grouping options to analyze graph data within the dashboard at specific intervals, such as daily, weekly, and monthly.

• Data sorting: Sort data within leaderboards and the heat map by clicking column titles. Depending on the data type, you can sort by value (lowest to highest) or alphabetically.

• Previous period comparison: Compare your current metrics to historical performance from the previous period, month or year to understand how your metrics are trending over time. Choose your reference from the comparison dropdown next to the date range.

• Highlight graph data: Hover over the values in the graph to enhance your viewing experience. This will highlight the relevant bars/data points within the graph for better visibility. When relevant, you can also see detailed data for the particular bar or data point on hover.

• Download results: You can easily export graphs, tables, and other data from analytics to your device in formats such as CSV, XLSX, or JSON. Simply hover over it, click the More actions (three dots) icon, and select Download results. Then, choose your preferred format to save the file.

ℹ️ Note: By default, the events dashboard considers all roles, including members and admins, for analytics data.

Get a comprehensive view of all events with a snapshot of key metrics, helping you quickly assess overall performance.

Key metrics:

• Events completed: The total number of events that have been completed within the selected time frame. This helps you track how many events were held within your community, excluding upcoming events.

• Total RSVPs: This is the total number of RSVPs received for all events within the time frame. This metric considers all events, including upcoming events. 

• Live attendance: The percentage of members who attend Circle live stream/room events after RSVPing. This metric considers all completed events with Circle live stream/room locations, excluding any upcoming events. This conversion rate helps you reorganize your strategy to boost attendance rates, such as improving follow-up posts or using chat space messages as a reminder to attend exciting events.

See how your paid events are performing within the community in the selected time frame. You can view two key metrics for the paid events:

• Tickets sold: This is the number of tickets sold for all paid events within your community. 

• Event revenue: The total revenue generated from ticket sales during the selected time frame. This metric allows you to track the financial performance of your events.

Using these metrics, evaluate the financial success of your events and make informed decisions about ticket pricing, event topics, and event scheduling to maximize engagement and revenue.

This bar chart shows the event activity within the selected time frame. Each individual bar represents the number of the following:

• Events completed: All completed events, excluding upcoming events.

• RSVPs: RSVPs from all events, including completed and upcoming events.

• Live attendees: Live attendees from completed events with Circle live stream/room locations.

Comparing different aspects of event participation helps you identify engagement patterns within your community to inform your future plans.

Monitor event trends over time and gain insights into member engagement. This section provides visual representations of event data, helping you identify patterns and make informed decisions for future events.

This heat map shows the most popular days and times, represented by the number of active members using color intensity within the selected time frame.

Utilize this map to schedule events at optimal times to increase the likelihood of maximum attendance. You can apply various filters in the dashboard to narrow the map data by member tags, event space members, profile fields, and more.

This is a leaderboard of events with the most engagement, measured by the number of RSVPs and live attendance received within the selected time frame.

This helps you identify the most popular events among your members, so you can modify your strategies and replicate successful event formats and topics to drive higher engagement.

Key notes about the calculation behind this leaderboard:

• The leaderboard prioritizes events based on the number of RSVPs received within the selected timeframe. Events that received RSVPs during this period will appear, even if the events themselves are scheduled outside of the timeframe.

• It includes all events, both completed and upcoming events, with most RSVPs. 

• If two events have the same number of RSVPs, they are sorted by live attendance, with the event having higher live attendance appearing at the top.

This is a leaderboard of members in your community who attended the most events, based on both the number of RSVPs and live attendance, within the selected time frame.

Utilize this leaderboard data to see who is most interested in events and will likely be great candidates as event hosts and moderators. It also helps you recognize and reward top attendees to encourage ongoing participation and foster a sense of community.