# Unsubscribe contacts from email marketing

https://help.circle.so/p/email-hub/audience-crm/unsubscribe-contacts-from-email-marketing

Category: [Email Hub](https://help.circle.so/p/email-hub) › [Audience CRM](https://help.circle.so/p/email-hub/audience-crm)

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_Last updated: October, 2026_

As an admin, managing your audience’s preferences is crucial to maintaining compliance with email marketing regulations and fostering a positive user experience. This article outlines how you can unsubscribe contacts from marketing emails on their behalf, either individually or using Circle workflows.

> 💡 **Tip** : Once unsubscribed, members or non-members must manually resubscribe to marketing emails. They can also submit a [form](https://help.circle.so/p/email-hub/audience-crm/create-forms) to resubscribe. If you re-import contacts who are already unsubscribed, it won’t resubscribe them.

## **Manually unsubscribe a contact**

To unsubscribe an individual contact:

1. Click  **Audience**  in the left sidebar, then select  **Audience**.

2. Navigate to the  **Contacts**  tab and find the contact.

3. Hover over the contact’s name, click **More actions (three dots)** next to the name and select  **Unsubscribe**.

4. Confirm the action.

## **Unsubscribe contact through Circle workflows**

Circle workflows provide a more efficient way to manage unsubscribes. Depending on your needs, you can choose between automation workflows and bulk action workflows.

- **Automation workflows** : Set up an automation workflow to unsubscribe contacts automatically based on specific trigger. For instance, when a certain tag (e.g., "Do not contact") is added to individuals, unsubscribe them from email marketing.

- **Bulk action workflows** : Unsubscribe multiple contacts based on predefined audience rules. Bulk action workflows let you execute these actions immediately or [schedule](https://help.circle.so/p/workflows/workflow-setup/schedule-a-bulk-action-workflow) them for a future date and time. For example, set up audience rules to target members at a specific Gamification level, then run a bulk action to unsubscribe them from email marketing.

When creating any type of workflow, set up **Unsubscribe from email marketing** action to ensure the contacts are unsubscribed.

 ![](https://assets-v2.circle.so/wnyaibkc6qce554ucsa4a6f9aul3)